The Difference Between a Good Realtor and an Average One: Why It Matters More Than You Think

 

When it comes to buying or selling a home in Calgary, the realtor you choose can make a massive difference—not just in the outcome, but in your entire experience. At a glance, most realtors might seem the same: licensed, professional, offering to help you buy or sell a property. But dig a little deeper, and you'll start to notice the gap between a good realtor and an average one.

Here’s what truly sets a good realtor apart:

---

1. Communication Is a Priority, Not an Afterthought
Average Realtor: Might check in occasionally and leave you wondering what’s happening. 
Great Realtor: Keeps you in the loop every step of the way. You'll never have to chase them for updates or wonder where things stand.

Buying or selling a home is emotional, time-sensitive, and a major financial decision. A good realtor understands that, and makes it their mission to be responsive, honest, and clear—whether it’s good news, bad news, or just a check-in.

---

2. Market Knowledge That Goes Beyond the Basics
Average Realtor: Knows the general market trends. 
Great Realtor: Knows Calgary’s neighbourhoods like the back of their hand.

They can tell you which communities are up-and-coming, where resale value is strongest, and what specific factors (like new developments, schools, or traffic changes) might impact your investment long-term. They don’t just look at stats—they interpret them for you.

---

3. Strong Negotiation Skills (Not Just Being “Nice”)
Average Realtor: Wants to close the deal. 
Great Realtor: Wants to close the *right* deal—for you.

Negotiation is an art. A good realtor knows when to push, when to hold, and how to read the room. Whether you're buying or selling, they’ll fight for your best interests—whether that means getting you top dollar or saving you from overpaying.

---

4. A Strategic 3-Month Plan for Listings 
Average Realtor: Lists your home, throws it on the MLS, and hopes it sells. 
Great Realtor: Gives you a clear, customized *three-month plan* from day one.

That means outlining key dates, pre-list prep (decluttering, staging, repairs), a pricing strategy, and a dynamic marketing rollout. They’ll help you set the stage to get the best possible offer—timing everything just right. A good realtor doesn’t guess—they plan.

---

5. Transparency About Expenses 
Average Realtor: Might leave you surprised at closing. 
Great Realtor: Walks you through *every single expense* up front.

From commission fees to legal costs, staging, repairs, and moving costs—nothing should be a surprise. A great realtor ensures you know exactly what’s coming out of pocket, so you can plan accordingly and feel confident about your bottom line.

---

6. Creative Problem Solving When Things Go Sideways
Average Realtor: Panics when issues show up on a home inspection. 
Great Realtor: Thinks outside the box to save the deal.

Whether it’s a last-minute repair, negotiation around deficiencies, or a buyer getting cold feet—a great realtor doesn’t just throw up their hands. They’ll brainstorm solutions, call in trusted trades, or adjust terms in a way that keeps everyone moving forward. Their calm and creativity can be the difference between closing a deal or losing it.

---

7. A Network That Works for You
Average Realtor: May recommend a few people they’ve worked with. 
Great Realtor: Has a trusted circle—mortgage brokers, inspectors, electricians, stagers (and more)—who show up, do great work, and help the transaction run smoothly.

When timing is tight and emotions are high, having a reliable network is gold.

---

8. They Genuinely Care 
Average Realtor:Wants a commission. 
Great Realtor: Wants a relationship.

They remember your kid's name. They ask how the move went after closing. They’re in it for the long game, not just the transaction. You’ll find yourself referring them to friends and family because they made what could have been stressful... actually enjoyable.

---

Final Thoughts

The difference between a good realtor and an average one? It’s not just about competence—it’s about care, communication, and commitment. In a competitive and ever-changing Calgary market, the right realtor will make you feel confident, supported, and genuinely excited about your next chapter.

If you’re thinking of listing your home and want a clear, personalized 3-month plan, complete cost breakdown, and a partner who can problem-solve when it matters most—I’d love to connect. Let’s make your move a smart one.